Work

Pavemint

Pavemint delivers the 21st century parking experience built around flexible, automated parking solutions designed to improve operational efficiencies. But their branding and customer facing presence was less than impressive.

The challenge was clear: visually enhance Pavemint's brand identity and empower their business to stand out in a competitive landscape. My goal was to leverage design to elevate Pavemint's presence and create a lasting impact.

Client:
Omnicure MD

Client:
Omnicure MD

Sector:
Healthcare

Sector:
Healthcare

The Outcome

Revitalizing the Parking Industry. Redesigning Pavemint's Brand Identity for a Modern Era

By collaborating closely with Pavemint's dedicated sales team, I contributed my design expertise to craft a comprehensive campaign. This endeavor included conceptualizing custom illustrations that translated complex parking technologies into consistent relatable visuals. I developed a series of engaging landing pages that individually showcased Pavemint's suite parking lot solutions and transformed their main website into a sales tool. These design elements collectively strengthened Pavemint's narrative and value proposition.

The Impact

Crafting a Visual Transformation of Pavemint's Presence Through Collaborative Design

The results were resounding. Pavemint's visual identity underwent a profound transformation, sparking increased recognition and credibility within the industry. The redesigned website and thoughtfully designed landing pages streamlined their sales process, leading to higher conversion rates and deeper engagement. My design solutions played a pivotal role in helping Pavemint effectively communicate their brand essence to clients and prospective talent, contributing to their sustained growth and success.

Services

Product Design
Art Direction
Illustration

Website Design
Branding

Through close collaboration with the marketing team, I contributed to the creation of a website that effectively conveys the client's business objectives.

Custom Illustration brings clarity to unique business solutions

Discover how the power of custom design-driven success can help your brand grow.

Adjust the perspective of a image

Illustrate the details

Group final vector graphic

Adjust the perspective of a image

Illustrate the details

Group final vector graphic

Adjust the perspective of a image

Illustrate the details

Group final vector graphic

The process and some early examples taking shape

Some examples of final compositions

Ready to make your brand stand out?

Discover how the power of custom design-driven success can help your brand grow.

Function Meets Beauty. The UI/UX design needed to transforms complex medical information into intuitive mobile screens.

Turning Ideas into Impact

Enhancing Pavemint's Story with Thoughtful Design

Establishing rules and guidelines to allow for consistency across the experience and the internal teams, rules and guidelines.

Original client designs

Original client designs

Original client designs

Ready to make your brand stand out?

Discover how the power of custom design-driven success can help your brand grow.

More work

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@ 2023 Daniel Eric Wilson

@ 2023 Daniel Eric Wilson

@ 2023 Daniel Eric Wilson